BENEFITS of joining

THE INDEPENDENT PHARMACY GROUP

better buying prices from your wholesaler on products from the top suppliers

seasonal instore events that engage your customers and drive sales

access to our business healthcheck consultancy programme

planograms for the best-selling core range of retail products

a smarter ordering system to save staff time and effort

a fully integrated digital marketing programme

The Independent Pharmacy Group is a business support group for independent pharmacies which is run by the experience pharmacy consulting team of John Saywell, Phil Berry and Tina Hillier.

 

We bring you more than 100 years of combined retail pharmacy experience. Our partners include the co-operative wholesalers, key suppliers and leading pharmacy service providers including RPM Retail and Resonate Marketing.

 

The IPG aims to improve your pharmacy’s customer traffic, retail sales and profits using the principles of good Category Management. We have developed a data-driven range of core products and planograms designed to maximise your retail pharmacy sales and profits. The RPM software is used to measure the results of all IPG members and to provide visibility for our supplier partners.

 

You receive weekly newsletters which provide top-selling products, pricing guides, sampling and merchandising advice, a monthly staff sales performance ranking and tips on how to use the RPM reports.

 

Every three months we send you an "Event in a box". This contains seasonally themed posters, a fresh set of point-of-sale promo tickets to use on shelves, planograms and sampling advice for featured products from our supplier partners.

 

We have also developed a state-of-the-art digital marketing programme which includes a loyalty club, email marketing, website support and maintenance, e-commerce and social media posts.  

 

All of these are designed to make it easy for you to stay more engaged with your customers, both instore and online.

RESULTS from joining

THE INDEPENDENT PHARMACY GROUP

improved Gross Profit margin  = +2% more retail profit

increased sales = +10% better than other pharmacies

reduced stock holding  = 10% less stock

happier, more engaged customers

Typical benefits in the first year of membership

All the benefits of a franchise - at a fraction of the cost